Monday, November 25, 2013

4 Secrets to increasing website traffic

When you own a website, it is always a good idea to let the web world know that your business has content worth revisiting.

Free Methods

Keyword optimization
Announce to your audience that your business website has been created. It is the process of manipulating an existing website to allow potential search engine visitors to find the website.

Search Engine Optimization
The process involves adding keywords and submitting the new listing to the 3 key search engines and validating your current business phone number to the search engines.

Paid Methods

The most effective way to bring visitors to your website via sponsored links on Google or Bing.

Creating an affiliate program

Best solution for e-commerce. You pay a percentage of the sales to the pre-approved referral source. In essence, you pay to attract new sales leads and find someone to help you sell your product online.

Let's launch your beautiful website!

We create and maintain websites that can be displayed on any available device such as desktops, tablets and smartphones regardless of connection speed with easy navigation to the content for those visiting the website.

Monday, September 30, 2013

When do you need a database consultant ?

How are databases managed?
A database is a collection of data. All data is accumulated into a bucket then organized into rows and columns using a table. Column headings are fields and the content of each row is a record

Databases are managed using database management systems (DBMS) such as Microsoft Access, MS SQL Server, MySQL, Oracle, Sybase, DB2, etc...

What does a database administrator do?
In an enterprise, the database administrator (DBA) is member of the information systems department. He monitors all changes related to all the database platforms in the company. Database administrators are project managers knowledgeable in database integrity rules, computer hardware, networking and technical writing.

What is the role of database consultant?
In addition to providing all the services that a database administrator fulfills, the database consultant provides also ensure that all current applications are compatible to your database and provides an independent bridge when planning a new software between the information systems team, the development team and the business users.

When do you need a database consultant?

1.  You are planning to purchase, design or implement a new: 
  • Enterprise resource planning software
  • Customer relationship manager software

 2. "The system is running too slow"
I once called to work an assignment where at the end of each business day, the OCR Software used by a successful company ran extremely slow. The OCR software was written in VB.NET and returned the date to SQL server 2005.
The OCR  Software collected the data locally and at the end of the day (around 3 PM), each user would finalize their day entries and most readings would fail .  
After running a trace, I discovered that although the company had paid for 8 licenses of the software, the third party vendor had installed a single license on all the 8 devices therefore at the time of finalization, transactions failed.
3. Your business is drowning in a sea of Microsoft access databases
If you are creating multiple Access databases in order to accomplish tasks such as inventory management, task managements and more. It may be a good time to discuss with a database consultant a strategy to consolidate.

4. You are migrating from a legacy system to a new database driven system.

Initial visit 
Most database consultants will discuss business goals, integration and expansion as part of the initial visit. It is easier to plan a database expansion than support one that was not properly created.

To request a quote for an effective landing page that will attract new clients. Contact us

Written by D. Brooks
Alexis Information Systems 

Monday, June 24, 2013

Thanks for Mentioning Us!

We would like to thank those listed below for mentioning us on their websites!
  • Wefollow (link)
  • ASPE Chapter Meeting - November 2012 (link)
  • Hotfrog Adword Campaign (link)
  • Headshot Photographer Northwest Arkansas (link)
  • RSO Sponsors 5K Run for an Educated Kenya (link)
  • ASBDC Training and Events (link)
  • NWA Homepage Events (link)